LISTERINE® is Clinically Proven to be 5x More Effective Than Flossing for Plaque Reduction*

*Sustained plaque reduction above the gumline with continual twice daily use after a dental cleaning.

Oral health researchers have known for some time that a complete routine of brushing, flossing and rinsing is important to achieving better oral health outcomes. But not all oral health care routines are created equally. Some patients have difficulty maintaining oral hygiene standards or lack the dexterity to floss effectively. Enter LISTERINE®.

While flossing plays a role in removing plaque and imbedded food particles and reaching below the gumline, new clinical studies show that regular use of LISTERINE® Antiseptic offers patients 5x more sustained plaque reduction above the gumline between dental hygiene visits than brushing and flossing alone.

Following over 350 subjects with various levels of gingivitis, these long-term studies were supervised by a dental professional at an external clinical research facility. The breakthrough results demonstrated that adding LISTERINE® Antiseptic to your daily oral care routine offered significant reductions in interdental and whole mouth plaque. And this is good news for health care providers and patients, alike.

“These findings indicate and lend further support of the importance of twice daily rinsing in your oral hygiene regimen of brushing and flossing alone,” said Dr. Mary Lynn Bosma, Global Director Clinical Research Oral Care at Johnson & Johnson Consumer Health. “With more than 20 years of research culminating in these two latest studies, we’ve clinically proven that adding LISTERINE® Antiseptic to an oral care routine can reduce supragingival plaque five times more effectively than flossing – an outcome that will be useful to the dental professional in recommending the most effective oral care routines for their patients.”

In these studies, LISTERINE® Antiseptic’s action provided swift germ kill, which controlled plaque buildup and led to a clinically meaningful reduction in gingivitis. “With continued use, LISTERINE® Antiseptic helps to shift the oral microbiome to a state associated with gingival health,” said Dr. Michael Lynch, Global Scientific Engagement Oral Care at Johnson & Johnson Consumer Health.

LISTERINE® is a clinically proven, convenient solution to help give you more confidence in your daily oral care routine for plaque and gingivitis control. With its ability to kill 99.9% of germs that cause bad breath, plaque and gingivitis, it’s the kind of rinse and repeat helper that leaves you feeling the whoa!